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  • Dear Subscribers!
  • We are going to blow smoke because you like the boloney
  • Engage your user into the promotion
  • Thumbs up or thumbs down for a Social Media Press Release?
  • Dear Subscribers!
  • World’s marketing novelties A.D. 2006
  • Omnipotent Internet user - how to prepare a virus bomb
  • Web 2.0 - Internet tamed as a medium
  • No-shopping day
  • Dear Subscribers!
  • Case study: Publicity thanks to buzz marketing
  • Case study: Advertainment in practice, take two
  • Case study: How to satisfy the hunger of knowledge about cholesterol
  • Think-a-Head’s birthday
  • E-learning marketing – promotion through knowledge
  • Politics 2.0
  • Most gladly watched advertisement
  • Philanthropy and business
  • Dear Subcribers,
  • Explosive ad
  • Dotted black cow.com
  • Gossip versus ad
  • Back to the future
  • Dear Subscribers!
  • Replace the old media with new one
  • Advertising is dying
  • Selling religion
  • The end of TV licence
  • Dear Subscribers!
  • Virtual world, real money
  • Mass redundancies in the creative departments?
  • To find the reader again
  • A square meter of a city worth its weight in gold
  • Dear Subscribers
  • The game is worth the candle
  • Product placebo
  • Consumers regain their vote
  • Quo vadis Internet?
  • Dear Subscribers!
  • Inform - not thrill
  • Something you have never seen
  • Lazy, fat bastard conquers the market
  • Thought faster than light
  • Dear Sirs
  • Viral at the service of man
  • I was only teasing
  • One at a time, please
  • 260 Disney clones
  • Dear Subscribers!
  • It’s a Woman’s World
  • Observe - don’t ask
  • Read between the lines
  • We’ve got good news for you
  • Dear Subscribers!
  • It’s all over - AIDA goes out of date
  • Desperate customers
  • Hush in the street
  • Find a lookalike for your customer
  • Dear Subscribers
  • Ambient media - ambitious examples
  • Virtual communities for show
  • Action, reaction, interaction
  • Lay your head on the blog
  • Dear subscribers!
  • Call off the old media
  • Mobile means modern - mobile phone innovations
  • Let innovation out
  • Win elections for yourself
  • Dear Sirs!
  • Apocalypse as an economic situation
  • Advertainment entertains and attracts
  • E-bread and circuses? the Internet in the 2005 presidential election campaign
  • Poland based on innovation!

    • Creative Commons License 2006 This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. 2006 Think-a-Head - bulettin of marketing innovations - WOM, buzz marketing, viral, web 2.0, case study, marketing research. Think-a-Head is a monthly newsletter devoted to non-standard thinking in marketing and the most important global trends in the industry. The newsletter is based on a database created by Heureka employees and expanded systematically, containing information on marketing innovations and breakthrough, unconventional ideas.

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